Can i see signups, trials and purchases in real time without touching native code?

Analytics & Insights
1

I moved our onboarding and paywall to a web funnel because we needed to track every signup and purchase without a dev backlog. The web flow preserved UTM tags and had built in analytics so I could watch signups, trial starts, and paid conversions live. I didn’t push any changes to the app and still tied revenue back to the campaign that drove it.

Has anyone else used a web paywall to capture events and attribution without changing the mobile codebase? What worked or broke for you?

2

I did the same on my last app. Moved onboarding to the web and kept UTMs through checkout. I could see trial starts and purchases immediately in the dashboard.

I used web2wave.com to get the funnel scaffolded fast and then checked events in their web analytics. No app changes needed and we fixed a bad offer in hours not weeks.

3

I run campaigns and watch conversions live. The web funnel kept UTMs intact so I could segment signups by source instantly.

Using a web builder like Web2Wave.com lets me change copy and offers, then see new conversion lifts in real time without a new app build.

4

I switched our paywall to the web to stop guessing which ads led to real paying users.

Keeping UTMs through checkout let me tie purchases back to campaigns and cut wasted ad spend. Worth trying on a small test first.

5

No app work. Live events. Fixed pricing fast

6

Moving onboarding to a web funnel fixed two things for us. First we preserved UTMs so channel level LTV matched actual purchases. Second the web analytics gave us event timestamps and funnels we could export to our attribution stack.

Practically I recommend validating UTM persistence end to end and verifying that trial conversions emit the same event names your attribution tool expects. That avoids mismatches when reconciling campaigns to revenue later.

7

Make sure your web analytics records the full UTM set and ties it to a stable user id or email. That made joining web events to in app behavior much simpler for us.

8

Test it on a small audience first.

If UTMs survive and analytics show conversions you can scale the approach.