Been looking into mobile attribution lately. Seems like it could help track user journeys better and optimize campaigns.
Anyone here actually seen significant growth improvements from implementing attribution? Curious about real-world impact vs. just another analytics layer.
Attribution can show which ads work best. Helps spend money smarter. But don’t overcomplicate it. Focus on a few key metrics that matter for your app.
Mobile attribution helps track quality users and cut poor channels.
I have seen growth when focusing on good channels and keeping the setup simple. It improves ROI by concentrating on the right metrics.
Attribution helped us a bit. Showed which ads worked. Focused spend there. Saw some growth. Nothing crazy.
Definitely saw an impact with attribution on a puzzle game I worked on.
We were wasting cash on broad targeting before. Attribution showed us niche gaming sites drove way better retention.
Shifted budget there, saw 30% more D7 users. CAC dropped too.
Big thing was keeping it simple. Just tracked installs, 7-day retention, and spend per channel. Cut anything below benchmarks.
Takes work to set up right, but pays off if you actually use the data. We’d review weekly and tweak campaigns based on what we saw.
Attribution done right can boost growth big time. I’ve seen apps double retention by zeroing in on high-value user sources. Key is keeping it simple. Track installs, retention, and revenue per channel. Cut the losers, double down on winners. Don’t get lost in vanity metrics. Focus on what drives real business results. And make sure your team actually uses the data to make decisions. Set up basic attribution, analyze weekly, adjust spend accordingly. You’ll see ROI climb within a month or two if you’re disciplined about it.