How can we use analytics to improve cross-functional collaboration and decision-making?

Analytics & Insights
1

Our product and marketing teams keep arguing over feature priorities and campaign performance.

We have tons of data but everyone interprets it differently. How do you structure analytics to get everyone aligned on decisions instead of fighting over numbers?

2

Stop letting teams cherry pick metrics. Pick three that matter most.

3

Set up shared dashboards with agreed metrics upfront. Makes arguments way less common when everyone sees the same numbers.