I’ve been looking at ways to lower user acquisition costs for my mobile app, particularly with the rising app store fees. I recently learned that using web-based onboarding, like what web2wave offers, could be a game changer. By handling onboarding and payments directly on the web, I can avoid those hefty commissions from app stores. Has anyone else implemented this? What changes did you see in your CAAC?
I switched to web-based onboarding for my last app to cut down costs. It’s straightforward. Web2Wave helps set up the funnels, and I saw my CAC drop significantly. Straightforward implementation makes it easy to focus on user experience rather than dealing with app store delays.