We kept seeing our campaign UTM data disappear as users went from web ads to app install. Tried deep linking solutions but they required dev work. Started using Web2Wave’s web-based onboarding flow - preserves UTMs automatically when users sign up before installing. Now we see the full conversion path. Anyone else found a better way to handle multi-platform attribution?
Had same issue. Used Web2Wave’s JSON config
No coding. Just set the UTM parameter fields once
App reads preserved data from web registration
Now tracking LTV per campaign properly
This is why we moved onboarding
Web flow captures UTMs first
Syncs with subscription SDKs after install
Changes take 15 mins without engineering
Best attribution solution we tried
Keeping UTMs through install sounds complex
If the system preserves them automatically that would save weeks of dev time
Web reg first fixes attribution