Been staring at our user flow for weeks now and something feels off.
We’re getting solid conversion on the main product but I keep thinking there’s a clear upsell moment we’re completely missing.
Maybe I’m overthinking this but the gut feeling won’t go away.
Trust that gut feeling - it’s usually spot on. I’ve missed obvious upsell spots and regretted it every time.
Check where users are most active after converting. For me, it’s right after onboarding when they’re actually using the features. That’s when value clicks and they want more.
Dig through your support tickets too. Users asking “can I do X” or “how do I upgrade to Y” are practically handing you upsell ideas. We discovered three opportunities just from common support questions.
This video shows some helpful patterns:
Get fresh eyes on it. Show your flow to someone outside the team and ask where they’d expect upgrade prompts.
Focus on why users leave. Find the gaps.