The biggest shift I see is users expecting immediate value confirmation. When you can show progress bars updating in real time or unlock features instantly based on actions, completion rates jump.
Batch processing daily reports misses those micro-moments where users decide to continue or bail. Live data lets you catch hesitation and nudge them forward right when it matters.
Just make sure your infrastructure can handle the load without creating lag.
Real time data definitely changes how users behave because they start getting immediate responses to their actions.
When you can trigger push notifications or change content based on what someone just did, they tend to stay engaged longer. I’ve seen conversion rates improve when the app feels like it’s actually paying attention to user behavior.
The key is not overdoing it though because too many instant reactions can feel pushy.