What are some simple ways to use a customer satisfaction survey to drive mobile growth?

Been thinking about using customer satisfaction surveys to boost our app’s growth.

Curious what simple tactics others have found effective.

What questions give you the most actionable insights? How do you time the surveys for best results?

NPS is good, but I’ve found asking ‘What’s the one thing that would make you use our app more?’ gets crazy useful answers.

We time it right after they finish a key task. Like in a food delivery app, we’d ask after their third order.

The responses helped us spot easy wins. One time, users kept asking for a reorder button. We added it, and weekly orders jumped 8%.

Another trick: we follow up with detractors personally. Shows we care, and often turns critics into fans.

Just make sure to close the loop. Tell users when you make changes based on their feedback. It boosts engagement like crazy.

Stick to 1-2 questions max. Ask about the core value your app provides. Time it after a key action, like completing a purchase or using a main feature.

Don’t overthink it. The goal is quick, actionable feedback to improve retention and word-of-mouth.

For timing, test sending it immediately vs 24 hours later. See which gets better response rates and more useful insights.

Use the results to fix pain points fast. When users see you addressing their feedback, they’re more likely to stick around and recommend you.

Timing matters. Send surveys after they use a key feature. Ask what would make them use the app more. Quick feedback helps fix issues fast.

Ask what feature they want most. Build it fast. Users love that stuff.

I focus on the Net Promoter Score question: ‘How likely are you to recommend our app to a friend?’

It’s simple but powerful. Send it after they’ve used your app’s main features a few times.

Use the feedback to identify and fix issues that stop people from sharing. Happy users bring in more installs organically.