What's your discount for the annual plan versus the monthly? We're trying to figure out the sweet spot that locks in revenue without giving away too much.

Payments & Revenue
1

Been testing different annual discounts but struggling to find the balance.

Too low and nobody converts. Too high and we’re leaving money on the table.

What percentage off monthly are you offering for annual plans?

2

We stick with 22% and it works fine. Nothing fancy but gets decent conversions.

3

We do 25% off but our app’s pretty niche. Most places seem to do 20-25% from what I’ve seen.